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ASSURITY MOMENTS

Once you see them,
you’ll see them everywhere.

 

Five everyday situations. Five opportunities to think Assurity.

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A big market. A bigger opportunity.

  • 92 million Americans say they need life insurance or need more coverage1

  • 10 million individual life insurance policies sold in 20251

That’s a lot of opportunity still hiding in plain sight. Assurity Moments makes five of those opportunities easier to recognize.

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Securing the
Family Business

The business depends heavily on the owner.

 

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Retiring with
a Mortgage

Retirement is approaching with years left on the mortgage.

 

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Building a Life
in America

Living and working in the U.S. without permanent residency.

 

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Empowering the
Next Generation

A parent or grandparent wants lifelong protection for a child.

 

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Protecting
Everyday Lives

Permanent protection for everyday financial obligations.

 

Term Life

Term Life with accelerated underwriting and no exams up to $1 million for ages 18-50, term periods of 10 to 30 years and in-demand options like the Return of Premium benefit.¹

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Life Protect+

Affordable combined coverage for life, critical illness and income protection in one application with one premium. It all comes with a fast online app and no health license required.

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Whole Life

Whole Life Protect+ and Whole Life Perform+ offer two powerful solutions with built-in living benefits,² payment options, and accelerated underwriting available up to $1 million.

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Children’s Whole Life

Affordable whole life insurance for ages 15 days to 17 years, with face amounts from $10k to $300k with a fast, easy application. Parents and grandparents can give kids a lifetime of security and cash value growth.

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Single Premium Whole Life

Level benefit single-premium whole life coverage that immediately increases estate value and tax-deferred³ cash value growth.

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Universal Life

Permanent coverage with cash value growth, flexible premiums, built-in living benefits², and a 20-year no-lapse guarantee period for ages 0-60.

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Grow DI Sales in 15 Minutes

Get everything you need to maximize your DI sales with strategies, targets and conversation starters in this on-demand webinar.

Watch now

Middle Market Foreign Resident Program

Increase your sales in emerging markets with in-demand life insurance coverage and face amounts up to $1 million. Plus, make sales easy with translated materials, dedicated underwriting and more.

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Tools to help you sell
Find consumer brochures, videos, prospecting resources and other tools to help agencies and producers start conversations and make more sales.
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Quote & apply
From quick quotes to drop tickets to e-apps, see how fast and easy it is to get business in and issued.
 
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Underwriting tips
Get the information and support you need to move cases forward, including access to Assurity’s dedicated in-house experts.

Tools to Help You Sell

Find consumer brochures, videos, prospecting resources and other tools to help agencies and producers start conversations and make more sales.

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Quote & Apply

From quick quotes to drop tickets to e-apps, see how fast and easy it is to get business in and issued.

Underwriting Tips

Get the information and support you need to move cases forward, including access to Assurity’s dedicated in-house experts.

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About Assurity

At Assurity, insurance has always been about people first. Since 1890, our financial strength and steady purpose have been a constant in a changing world. As a mutual organization and Certified B Corporation, we’re built to serve, rooted in the simple idea that doing good is good business.

Our mission of helping people through difficult times guides everything we do. We stand beside people balancing it all – jobs, families, dreams, and responsibilities.

When the ground shifts, we’re here for what matters most. Because life is full of milestones and moments worth protecting.

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1. LIMRA and Life Happens, 2026 Insurance Barometer Study.
*AM Best ratings range from A++ (Superior) to F (in liquidation). Rating assigned to Assurity on November 2, 2023. For latest Best's Credit Rating, access www.ambest.com