Protecting what matters most.

Who We Are

At Assurity, insurance has always been about people first. Since 1890, our financial strength and steady purpose have been a constant in a changing world. As a mutual organization and Certified B Corporation, we’re built to serve, rooted in the simple idea that doing good is good business. Our mission of helping people through difficult times guides everything we do. We stand beside people balancing it all – jobs, families, dreams, and responsibilities. When the ground shifts, we’re here for what matters most. Because life is full of milestones and moments worth protecting.

What We Offer

Assurity offers supplemental health and life insurance designed to help people prepare for the unexpected. Our solutions are practical, easy to understand, and relevant to everyday life. They’re also designed to be straightforward for producers to explain, so they can be introduced naturally within client conversations.

Our Approach

Our approach is built on simplicity, clear communication, and solutions that work in real-world situations. Agents and agencies have access to practical tools, clear guidance, and responsive support, so their teams can implement solutions quickly and serve clients with confidence.

Why It Matters for Your Business

For agencies, having access to simple, relevant solutions makes it easier to support clients more completely while creating additional value within existing conversations. This approach fits naturally into how your team already works, without adding unnecessary complexity.

Financial Strength

Assurity is managed with a focus on long-term stability and the ability to deliver when it matters most, for both policyholders and the agencies who serve them.